Winning the Work: Making the Case for Content Strategy, by Ahava Leibtag
The last talk of the day was I Don’t Have Your Ph.D.: Creating Content With Experts and Specialists, by Amanda Costello
Session #3 today was Content Strategy for the Customer Journey: Personalization Done Right, by Kevin Nichols
As I sat in Kevin Nichol’s session on Content Strategy for the Customer Journey: Personalization Done Right this afternoon, I received an email. It was from Confab.
Live blogging from Confab, my content strategy home! Although I missed out on the workshops yesterday, Twitter kept me well informed of some highlights:
@trisaratopsRAWR: If you can find users who love your brand but hate your website, you won’t be able to find them for long.
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A long time ago, when I was new to the world of UX and trying to find connections to user experience everywhere I went, I wrote an article highlighting the usability of Mozilla’s Spanish-language website. I was struck by their ability to get messages across through images, color choices, and icons when words failed.
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I’m spending the week in Barcelona, and next week I’m off to drive around Ireland. Photos to come soon.
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I was maybe 6 years old when I got the idea that my mother’s classroom would someday pass down to me. Like a queenship, I would accept my role as the next teacher in the long line of teachers that must have come before me.
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Today marks the start of Week 2 with my game/UX design students at NuVu studios. The students – all sophomores and juniors from a local high school – impress me daily. They have completely different perspectives from most designers I’ve worked with, but their dedication and creativity is as sincere as any experienced designer. It speaks very well for them.
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I found so many interesting things this past weekend while packing my apartment for moving! One of the better finds was this hat, made circa 2008. It best fits a child-sized head, and I decided to donate it to Goodwill.
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Marli Mesibov: Content Strategist & Writer 